Saturday, July 16, 2016

Should Sierra Madre Sell the Naming Rights to the Library?

Mod: I confiscated the following missive from one of my favorite small city blogs, Encinitas Undercover (link here). This letter comes to us from a rather wealthy family down there who wants to cut loose with large amounts of cash and get the town Library named after one of their own. Which set me to thinking. Since it appears that most of the Measure UUT haul is going towards salvaging the Police Department, along with paying down Sierra Madre's $9 million dollar CalPERS exposure, we could be soon hearing again about how at risk the library might be. So here is my solution. How about putting naming rights for the Library up for grabs and selling them to the highest bidder? It could be an individual, a company, or anything else that has some cash to burn. Just as long as their check doesn't bounce. My bet is there could be some strong interest in town. If you are intrigued, here is that Encinitas letter.

Dear (Arts Organization):

We are proud of the fact that the Mizel Family Foundation has worked tirelessly through our community activism and philanthropy to make Encinitas a better place. And now I’m asking for your assistance.

Several months ago, we proposed that the city rename its library to the Patricia Mizel Encinitas Library. In exchange the city would receive $2 million, $500,000.00 of which will go to the Friends of the Encinitas Library.

I believe this to be a good deal for our city, as our local government is always in need of funding for infrastructure, parks, public safety, or other basic services.

Previously, the City Council supported the concept 4-0, with those voting expressing clear support for the idea. But now, we hear that some Councilmembers may have changed their mind – and it’s not entirely clear why.

That’s where you come in. Please join me in urging the Encinitas City Council to adhere to their original position in support of accepting this deal. It’s in the best interest of the city and our residents.

Please click here to download a sample letter of support for you to send to the Encinitas City Council. I would greatly appreciate it if your organization would be willing to send a letter as well as encourage your members to send in letters as individuals.

Click here to download a cover letter you can send to your members encouraging them to join our effort.

Please send this letter to our City Council no later than August 12th. Please also feel free to e-mail your letter to council@encinitasca.gov.

In addition, here is a link to this effort’s website, which contains other ways you can take action.

Thank you for your support.
Sincerely,
Steve Mikel
Mizel Family Foundation

Mod: If this works in Sierra Madre there are a number of other naming rights that people might want to buy. The Police Station, the Fire Station, City Hall, various parks, water facilities, parking lots. The list is sure to be a long one.

Here is a list of public buildings that went on to enjoy the benefits of private sponsorship.


sierramadretattler.blogspot.com

18 comments:

  1. The library in San Marino is named the Crowell Family Library because in 2005 the former mayor of San Marino, Suzanne Crowell, and her family donated several million dollars to help build the new structure. Maybe Rob Stockley can pony up big bucks for the library he loves so much and have his name on the building. Or Bart Doyle. His house is in the market.

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    1. And so the tax breaks are very beneficial for the family trust, but the naming rights thing is NOT looked on very favorably by many long-time San Marino residents. It's a public community resource, and shouldn't reflect big bucks given to city hall (city owns/operates the library, not LA County), although MANY residents made small donations to build it as part of a community fundraiser to avoid bond financing. Corporate donations have the equivalent tax benefits for the corporate books, as well. No generosity in that case...

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  2. How about naming it the self servers library, that way it would include both Doyle and Stockley!

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  3. There is a precedent for this. It is called Goldberg Park. Except in that case we paid them.

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  4. The Sierra Madre Library presented by Verizon?

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  5. Kensington Paramedic Services

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  6. The John Buchanan Urinal - Stall 2.

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  7. Aguilar City Hall Restroom

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  8. Tree City USA renamed in support of FAKE TREE, soon to be a permanate display of what best represents this town.

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  9. My life was destroyed when my husband sent me packing, after 13 years we have been together. I was lost and helpless after trying so many ways to my husband back to me. One day at work, I was distracted, not knowing that my boss called me, so he sat and asked me what it was all about, I told him and he smiled and said it was no problem. I never understood what he meant by it was no problem getting back my husband, he said he used a spell to get back his wife when she left him for another man, and now they are together till date and initially I was shocked hearing something from my boss. He gave me an email address of the Prophet abuvia which helped him get his wife back, I never believed that this would work, but I had no choice coming into contact with the sayings that I get done, and he asked for my information and that my husband was able to propose to throw him the spell and I sent him the details, but after two days, my mother called me that my husband was on the phone.

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    1. So Rob Stockly ought to contact Prophet abuvia in order to have the Prophet work a spell for library.

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    2. Prophet Abuvia City Hall. Right?

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    3. You mean abruvia can help all of my woes as well as the city's? And there is no way to contact her? That's just not right! That's abuvia. Maybe that's why I have no way to reach him, her, it....

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    4. Clearly, Cal Pers has been using the Prophet as a consultant.

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  10. My cat's breath smells like catfood!

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  11. 3:19pm. Merging the speculative with the practical, the metaphysical with the earthy.

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  12. Goss should resign so that Prophet Abruvia can guide the city to a better day.

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